by Chad Fleming | Aug 30, 2014 | Guest Post, Uncategorized
Online paid ads, also known as pay-per-click or PPC, are the most efficient way to drive more traffic to your optometry website. However, how do you convert these web visitors into new patients? The answer is a custom, PPC landing page. Here, we will examine five ways...
by Chad Fleming | Sep 28, 2013 | Guest Post, Manage with Excellence
Thank you to Rachel Cunningham of iMatrix, an optometry website developer, for today’s guest post. Example of iMatrix optometry website. Pay-per-click, or paid advertising, can seem like an overwhelming and expensive endeavor for a local optometrist. It doesn’t...