by Chad Fleming | Mar 14, 2018 | Manage with Excellence, Practice Growth, Pursue Growth
In one month, our optical department sold 70 pairs of glasses to cash-paying customers. This success story isn’t a fairy tale, it’s fact. Like a lot of small optometric offices, we believed we couldn’t make much of a profit on optical. We assumed...
by Chad Fleming | Jan 24, 2018 | Day in the Life, Manage with Excellence, Practice Growth, Pursue Growth, Staff Management
Three years ago, I was approaching burnout. I was seeing 18-20 patients per day in my optometry clinic and I thought my fingers were going to fall off from constant charting. Patient care was suffering because I spent more time in front of the computer screen than I...
by Chad Fleming | Jul 12, 2017 | Practice Growth, Pursue Growth
Every optometrist who ever dreamed of owning an optometry practice and then made that dream come true knows the importance of setting goals. Goals have played a huge part in your professional success. As with all good things, though, focusing on goals too much can be...
by Chad Fleming | Apr 26, 2017 | Day in the Life, Manage with Excellence, Management, Practice Growth, Pursue Growth
Sometimes deciding what areas to invest in feels as random as a game of spin the bottle. While there is an element of chance in any new business improvement or expansion, finding out what has worked for others can give valuable insight. Here are the top three recent...
by Chad Fleming | Dec 14, 2016 | Buy/Sell, Day in the Life, Finding the Right Practice, Manage with Excellence, Management, Practice Growth, Pursue Growth, Time Management
Whether you own five percent of an optometry practice or 100 percent, running a small business does not have to be overwhelming or difficult to know if it is successful. To help determine the business’ level of success—or if your efforts are even worth it, use these...
by Chad Fleming | Sep 28, 2016 | Manage with Excellence, Practice Growth, Pursue Growth, Uncategorized
Last weekend at Vision Expo West in Las Vegas, I talked with many optometry business owners about their online marketing strategies. It was eye opening. Many optometrists are hesitant to make investments that will grow their business. An investment of $1,500 per month...
