by Chad Fleming | May 31, 2017 | Manage with Excellence, Management
Successful businesses constantly evaluate systems. Recently, our optometry practice decided to eliminate our traditional telephone system. We realized every doctor and staff person already had a phone in front of them that they were not using—their computers. We were...
by Chad Fleming | May 17, 2017 | Day in the Life, Manage with Excellence, Management, Practice Growth
Sometimes, despite your best efforts, a patient will have a less-than-positive visit and write a bad review. While critical reviews are never welcome, when one occasionally gets posted there’s no reason to despair. Online reviews have been around long enough that more...
by Chad Fleming | Apr 26, 2017 | Day in the Life, Manage with Excellence, Management, Practice Growth, Pursue Growth
Sometimes deciding what areas to invest in feels as random as a game of spin the bottle. While there is an element of chance in any new business improvement or expansion, finding out what has worked for others can give valuable insight. Here are the top three recent...
by Chad Fleming | Dec 14, 2016 | Buy/Sell, Day in the Life, Finding the Right Practice, Manage with Excellence, Management, Practice Growth, Pursue Growth, Time Management
Whether you own five percent of an optometry practice or 100 percent, running a small business does not have to be overwhelming or difficult to know if it is successful. To help determine the business’ level of success—or if your efforts are even worth it, use these...
by Chad Fleming | Nov 11, 2016 | Buy/Sell, Day in the Life, Finding the Right Practice, Manage with Excellence, Management, Staff Management
Through OptometryCEO, I have had the privilege of coaching hundreds of optometrists in their careers. The most common request for advice comes from employed optometrists looking to buy into or purchase a practice. They want my unbiased opinion of their situation. They...
by Chad Fleming | Sep 28, 2016 | Manage with Excellence, Practice Growth, Pursue Growth, Uncategorized
Last weekend at Vision Expo West in Las Vegas, I talked with many optometry business owners about their online marketing strategies. It was eye opening. Many optometrists are hesitant to make investments that will grow their business. An investment of $1,500 per month...