by Chad Fleming | Oct 1, 2014 | Day in the Life, Manage with Excellence, Management, Staff Management, Uncategorized
Burnout can happen to the best of us, and it usually happens to those who least expect it. Burnout is a state of emotional, mental, and physical exhaustion caused by excessive and prolonged stress. Most people think burnout happens to individuals who only...
by Chad Fleming | Sep 24, 2014 | Day in the Life, Manage with Excellence, Management, Staff Management, Uncategorized
Question: What do you do when patients expect their visits to be covered under their vision benefit plans, but their complaints are medical and should be billed as such? This is the No. 1 question that I receive as the Business & Career Coach for AOAExcel....
by Chad Fleming | Sep 17, 2014 | Day in the Life, Management, Staff Management, Uncategorized
Optometry practices today are struggling to re-invent themselves as practitioners of optometric medicine. This evolution began over a decade ago when Medicare first recognized optometrists as equal to ophthalmologists. This classification makes sense, because...
by Chad Fleming | Sep 10, 2014 | Career Options, Day in the Life, Practice Growth, Pursue Growth, Uncategorized
When new optometrists begin practice they are often so happy with the security of an associate position they simply accept the compensation offered. However, many are underpaid. A good associate OD can bring the practice a lot of money. The smart new optometrists know...
by Chad Fleming | Sep 3, 2014 | Practice Growth, Pursue Growth, Uncategorized
The biggest marketing mistake most optometrists make is waiting until the practice schedule slows down to start advertising. Proactive marketing gives the greatest return on an investment. Successful practices market when things are good so that three to six months...